The Hybrid Professional Identity Workbook

The Hybrid Professional Identity Workbook

23.00

(74 pages —8.5” x 5.5”, spiral bound)

Do you have multiple professional identities? Are you trying to figure out what to call your professional identity? People who have more than one professional identity often cross and combine them together, and they don’t know how to describe this clearly or express why it makes them more valuable at what they do.

That’s why I designed this workbook. It will guide you through how to get clarity on your primary professional identities, and then articulate and brand them as your unique hybridity. Once you figure this out, you’ll be able to differentiate yourself and what you do in your work instead of sounding like everyone else.

The workbook has five steps to help you:

1) Turn skills into professional identities

2) Shift generic titles into unique labels

3) Identify your primary professional identities

4) Articulate what you do at the intersections of your professional identities

5) Devise a job title that differentiates you from the rest of the world (but isn’t too jargony,
obscure, or off the wall)

6) Brand your hybrid professional identity

ALSO, for free, you can download a digital copy of the Hybrid Professional Identity Decoder. This is located on pages 72-73 of the workbook, but you might prefer having additional copies while you do the activities. It’s in the Tools section of the website.

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